Board of Directors

Julie Tyson

Co-Founder and Secretary

Julie is vice president of business development for the PGA TOUR. Julie is a veteran in integrated marketing, media and sales, oversees PGA TOUR’s New York office which works with the TOUR’s network television partners, CBS, NBC and GOLF CHANNEL and generates integrated programs across the TOUR’s broad sponsorship platform. Prior to this role, she worked with PGA TOUR title sponsors to ensure they were fully leveraging their sponsorships to achieve maximum value. Prior to joining the PGA TOUR, Julie held senior positions with The LPGA, where she was responsible for corporate partnerships and new business representing all non-media rights revenue. While in this role Julie successfully negotiated the LPGA’s television rights deals. Her professional background and experience also includes opening and running the national cable office for FSN and FX, where she became the first Fox employee to sell dual networks as well as sales positions within ESPN and Katz Communications. Julie was selected to Sports Business Journal’s 40 most powerful sports executives under 40 in 2010. Julie earned her bachelor of arts degree from Indiana University, currently resides in New York City, and sits on the board of the St. Bernard Project, a non-profit disaster relief agency.


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